DEVOUR! THE FOOD FILM FEST ANNOUNCES KEY PARTNERS & LAUNCHES NEW BRAND

WOLFVILLE, NS (July 31, 2013) – Public and private sector partners are lining up to support Devour! The Food Film Fest, which will make its expanded, annual debut November 13-17, 2013, in Wolfville, Nova Scotia.

“We are delighted with the enthusiasm that so many of our partners have shown to help launch Devour! The Food Film Fest,” said Michael Howell, festival executive director. “Wolfville is blessed with the magical ingredients of location, culture, food and wine. There are a multitude of resources that make this such a natural spot for Devour! to flourish as a destination event into the future, from the support of Acadia University, the historic Al Whittle Theatre to businesses throughout the region, there is a huge appetite for Devour! to succeed.”

“With its beautiful scenery, historic theatres, farmers markets and charming restaurants, Wolfville is the perfect setting for Devour!,” said Economic and Rural Development and Tourism Minister Graham Steele. “The province is pleased to support this great opportunity to showcase the beauty of Nova Scotia’s Annapolis Valley as we savour the excellence of local and international wine, food and film.”

The show of commitment from these key partners as well as the community of Wolfville is well-timed as organizers now move on to securing corporate partners, developing their event team and locking the final November program.

“Since the debut of the Slow Motion Food Film Fest in 2009, Wolfville has grown its reputation as the epicenter of the food, wine and arts scene in Eastern Canada. This will continue to drive us forward as a premiere culinary destination!,” said Mayor Jeff Cantwell, Town of Wolfville. “Devour! is a unique opportunity for Wolfville and its surrounding Valley communities to become an international showcase for food, wine and culture.”

“Through Devour! we can not only attract the interest of the world, we can provide Acadia’s students with an opportunity to learn first-hand how a globally successful event can impact the prosperity and reputation of an entire region,’ said Ray Ivany, president and vice chancellor of Acadia University. ‘Acadia is pleased to be considered a partner and we look forward to many exciting learning and promotional opportunities as this food and film festival grows in the future.”

“Taste of Nova Scotia is honoured and very excited to have the opportunity to be on the ground floor of Devour! The Food Film Fest. The development of this unique, world-class food and film festival demonstrates the passion and dedication to present the very best of what Nova Scotia has to offer in culinary and the arts,”said Janice Ruddock, executive director, Taste of Nova Scotia.

Other confirmed partners to date include: Atlantic Canada Opportunities Agency, Community Business Development Corporations, Destination Southwest Nova, Slow Food Nova Scotia, Slow Food International, Al Whittle Theatre, Ticketpro Inc., Spectacle Group, Front and Central, Privet House, Blomidon Inn and The Library Pub and Merchant Wine Tavern.

Festival organizers also officially unveiled the new brand and creative.

“We are thrilled to be working with our agency, Spectacle Group, on the creative. They have created a strong brand that we can carry forward for many years, not to mention the main image for this year’s festival, which is a fitting tribute to the art of Academy Award-winning Saul Bass,” said Lia Rinaldo, Devour! managing director. “Bass is best known for his work on film title sequences and posters with Alfred Hitchcock, Billy Wilder and Stanley Kubrick.”

For more information on Devour! The Food Film Fest, visit www.devourfest.com.

For sponsorship information, contact Michael Howell at (902) 679-0297 or michael@devourfest.com. To submit a film, contact Lia Rinaldo at (902) 489-4796 or lia@devourfest.com.

ABOUT DEVOUR! THE FOOD FILM FEST

Devour! The Food Film Fest (formerly the Slow Motion Food Film Fest) is an international festival celebrating cinema, food and wine culture that takes place in the culinary epicentre of the province–Wolfville, Nova Scotia–with the third edition slated for November 13-17, 2013. The festival is managed by organizers Michael Howell & Lia Rinaldo and overseen by an advisory board made up of key players from the film, business & culinary sectors including honorary members director Robert Kenner (Food, Inc.) and actor/director Jason Priestley.

In addition to the planned 30 screenings of food films from around the world, the festival will expand to include a program of industry sessions, farmer’s market events, wine tours, chef demos, tastings & pop-ups, producer visits, host receptions and special dinners celebrating the very best of local and international food and wine.

The now annual event will showcase some of the most engaging international documentaries, dramas, and short films that celebrate food on film, bring awareness of the impact of food, food culture and current food systems on our lives and to educate and entertain through the lens of food. The Town of Wolfville is a magnificent setting with a number of historic theatres and unique local venues all within walking distance set against the beautiful backdrop of the Annapolis Valley, only one hour from Halifax. Organizers are planning an official program launch in the fall.

Slow Food Nova Scotia is a founding partner and the event is endorsed by Slow Food International.

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Media Contacts:
Michael Howell
Executive Director – Devour! The Food Film Fest
902.679.0297
michael@devourfest.com

Lia Rinaldo
Managing Director – Devour! The Food Film Fest
902.489.4796
lia@devourfest.com